Sitting at the Social Media Red Light (after the light turned green)

In this AdvisorGo Radio Episode:

Learn the 6 steps for getting visibility from journalists (the media) via Hubspot, and these tactics are quite effective for getting on the “social” radar of your prospects as well!

More and more financial firms are implementing policies and providing access to social media, but financial advisors are still sitting at a red light (after the light turned green). Stephanie and Zack discuss why this is, and the risks of sitting on the sidelines.

It’s time for a paradigm shift. Social media isn’t just about marketing, it’s about communicating with clients and prospects in a way that meets their expectations and experiences. It’s potentially going to impact every aspect of your business.

For more on this topic, check out David Meerman Scott‘s post on Social media ROI Hypocrisy.

Show length: 32:25

Sitting at the Social Media Red Light (after the light turned green) by AdvisorGo

A Big Thanks to our Sponsor!

This episode of AdvisorGo Radio sponsored by Arkovi Social Media Archiving. Arkovi helps financial professionals and firms leverage the power of social media. Learn more at arkovi.com. Also, use this code when you sign up to get a nice discount on their services:  advgo11

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